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'Tis the season of gratitude and selfless giving—two qualities of character that lift, inspire, and bring the best out of ourselves and others. That same spirit of gratitude and giving can also elevate your business.
I recently read a book called “The Go-Giver,” by Bob Burg. It is the parable of a "go-getter" who learns a powerful business idea. The lessons he discovers are expressed in "The Five Laws of Stratospheric Success."
The grand lesson is to put others first and give, give, give our way to success. It reminds me of the Scottish proverb: "Help thy brother's boat across the water, and lo, thine own has reached the shore."
It is the best of human nature to freely give, and a natural response for others to reciprocate. Our greatest joy and satisfaction in life—and business—comes in helping and serving one another.
So, begin finding new ways to bestow abundant value upon all the important people in your life—including your customers and employees. And be amazed by the results!
I wish you and your loved ones a Merry Christmas and a Happy New Year! And thank you for your continual support.
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