Zone_GraphicSpend time in "The Zone" every day working on your business not just in your business (Michael Gerber). Here you will find FREE audio, video, articles, links, and downloads that will stimulate your thinking and teach principles for building more effective business systems and processes. HAVE FUN!

Read PDF: "Get in The Zone"

Perform a SWOT Analysis to Guide Your Business Strategy

Posted by Ron Carroll on Sep 24, 2011 12:52:00 PM

SWOY AnalysisThe SWOT Analysis, developed in the 1960s at Stanford University, is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or business venture. It considers internal and external factors that are favorable and unfavorable to achieve the business objective.

Early Greek philosophers summed up the desired results of this process in two words, "Know Thyself."

 Below is a questionnaire to stimulate your thinking, combined with a worksheet to perform a SWOT Analysis on your company. Ideally, you will match your strengths against market opportunities that result from your competitors' weaknesses or voids.

Take an hour or so to do this important exercise. Re-evaluate your business at least annually.

SWOT Analysis Worksheets - Microsoft Word (fill in the blanks)

SWOT Analysis Worksheets - pdf (print and hand write)

Balanced Scorecard Worksheets

Tags: Business Startup, General Business, Worksheet